Message personalization and real-time adaptation as next innovations in sport sponsorship management? How run-of-play and team affiliation affect viewer response Highlights The digitization of sports content and technological innovations in sports media offer disruptive new ways to adapt sponsor messages to real-time events during live broadcasts. To date, sponsorship management mostly ignores the run-of-play and […]

The rapid growth of digitalization and the rise in the number of remote work environments have amplified the importance of remote training using online learning platforms. The effectiveness of online training relies on factors such as training content, methods, trainer skills, and technology platforms. In addition to these internal, and generally, controllable factors, various uncontrollable […]

There have been promising studies that show a potential of providing social signal feedback to improve communication skills. However, these studies have primarily focused on unimodal methods of feedback. In addition to this, studies do not assess whether skills are maintained after a given time. With a sample size of 22 this paper investigates whether […]

Population growth increase of vehicle ownership, and development patterns have resulted in greater levels of congestion, pollution, and crash frequency. A proposed solution to lessen current transportation system demands is to increase the share of bicycle trips. Furthermore, as cycling is perceived by some as both a dangerous and stressful mode of transportation, understanding the […]

Abstract: The aim of this work is to evaluate selected systems in order to assess the emotional state of drivers based on facial analysis and vital signs acquired from camera, galvanic skin response (GSR) and photo plethysmography (PPG). Facial analysis and biomedical variables like galvanic skin response, which is related to sympatho-vagal nervous system balance, […]

Pervasive exposure to a vast and varied food repertoire has contributed to the obesity epidemic. Within this issue, there is a need for a better understanding of the psychophysiological responses to food cues that precede food choice and food intake to establish how these responses contribute to the link between food availability and increasing obesity […]

This research used a novel method in which biometric data and data envelopment analysis (DEA) (a statistical tool generally used for multi-criteria decision making) were used to assess advertising effectiveness. Facial detection and eye-tracking analyses were used to measure participants’ reactions to 14 real estate advertisements. Each of the 14 advertisements had been suggested to […]

Background Atypical neurocognitive responses to emotional stimuli are core features of unipolar depression (UD) and bipolar disorder (BD). For mothers with these mood disorders, this may influence interactions with their infants and consequently infant development. The study aimed to investigate psychophysiological and cognitive responses to infant emotional stimuli, and their relation to mother–infant interaction and […]

User attention is one of the fundamental indications of users’ interests in search. For content-based image search systems, it is important to understand what users pay attention to, and thus engage users more in the search process. It remains a big challenge to design a user-centered interactive interface that serves well for both user interaction […]

We build upon theory from evolutionary psychology and emotional expression, including basic emotion theory and the dual threshold model of anger in organizations, to extend knowledge about the influence of facial expressions of emotion in entrepreneurial fundraising. First, we conduct a qualitative analysis to understand the objects of entrepreneurs’ facial expressions of four basic emotions […]