“The addition of iMotions to traditional user experience research is really exciting in that we used to rely on the moderator to notice how a participant reacts and then infer what their emotions may be. Now we can really rely on the biometric data in order to find out those moments of frustration or those moments of joy.”
Dan Berlin, VP of Experience Research - Mad*Pow
“iMotions has enabled us to do research we couldn’t even get close to do before. We have now accelerated our research output significantly and have the most publications in the works we have ever had at any given time.”
Roger Azevedo, Professor in the Department of Psychology - North Carolina State University
Presentation of Stimuli
Present images, videos, websites, screen recordings, real life product scene recordings, surveys and much more.
Sophisticated Study Designs
Flexibility to create randomizations, rotations, block designs, test plans and more
All sensor, stimuli and API data streams are synchronized in real-time. No more manual post synchronization of data sets.
Full API Flexibility
API input/output for integration with custom sensors and data streams, building custom dashboards and creation of feedback loops
Live or Post Markers
Mark important moments during live data collection or replay to aid analysis
Quality assurance metrics for individual and group levels help ensure data integrity
50+ Plug and Play Hardware
Pre-built integrations with best in class sensors allow you to choose best hardware to meet your needs
All synchronized data streams are visualized in combination with stimuli for individuals or groups
Raw Data Export
Data exports in .txt format for easy import into MATLAB, SPSS, Excel, etc.