Research & Science
Publications
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2024 JMIR Formative Research Open Access Peer-Reviewed
Virtual Reality–Based Exposure With 360° Environments for Social Anxiety Disorder: Usability and Feasibility Study
University of Southern Denmark + 1 more
Background: Social anxiety disorder (SAD) is a long-term and overwhelming fear of social situations that can affect work, school, and other daily activities. Although cognitive behavioral therapy is effective, few seek treatment, and many who do start often drop out. This may be due to the component of exposure inherent to cognitive behavioral therapy, where […]
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2024 Proceedings of the ACM on Human-Computer Interaction, Volume 8, Issue CHI PLAY Open Access Peer-Reviewed
Using Psychophysiological Data to Facilitate Reflective Conversations with Children about their Player Experiences
Queensland University of Technology + 3 more
Given the ubiquity of videogame play by children, concerns about the impacts of videogames, and increasing evidence of the benefits associated with digital play, it is important to evaluate the player experience (pX) of children. Moreover, it is essential to include children’s voices in research about technologies designed for their use. However, eliciting rich, first-hand […]
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2024 International Journal of Advertising Open Access Peer-Reviewed
(Not) the right time for social media ads? Exploring the impact of social media detox on attention to the ad
University of Wuppertal
Social media takes up a large part of consumers’ daily time. In response, social media detox is on the rise, such that consumers set time constraints or even take complete social media time-outs. Research into the effects of such detox phases on the effectiveness of advertising is critical but lacking. Two qualitative studies identify motivations […]
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2024 Journal of Environmental Horticulture Open Access Peer-Reviewed
Measuring the Benefits of Plants: Visual Exposure and Human Well-being Impacts of Lush Streetscapes
Tufts University
This research seeks to explore how exposure to horticultural elements in the streetscape may impact cardiovascular health and well-being. We used advanced facial expression and heat-mapping technology software to compare preconscious levels of attentiveness, gaze path, facial expressions, and fixation on images (emotional responses) with and without horticultural elements among 47 adult participants. We found […]
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2024 Planning Practice & Research Open Access Peer-Reviewed
People’s experience of urban transformation: eye-tracking architectural qualities of the post-industrial NDSM wharf in Amsterdam
Amsterdam University of Applied Sciences
Urban densification continues unabated, even as the possible consequences for users’ eye-level experiences remain unknown. This study addresses these consequences. In a laboratory setting, images of the NDSM wharf were shown to university students primed for one of three user groups: residents, visitors and passers- by. Their visual experiences were recorded using eye-tracking and analyzed […]
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2024 MDPI Foods Open Access Peer-Reviewed
Utilizing Sensory and Visual Data in the Value Estimation of Extra Virgin Olive Oil
Copenhagen Business School + 4 more
Food evaluation is a topic central to consumer research and food marketing. However, there is little consensus regarding how consumers combine sensory stimuli, product information, and visual impressions to shape their evaluation. Moreover, the bulk of research relies on studies based on questionnaires and declarative responses, raising questions about subliminal processes and their hierarchy in […]
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2024 Psychology and Marketing Open Access Peer-Reviewed
Predicting consumer ad preferences: Leveraging a machine learning approach for EDA and FEA neurophysiological metrics
University of Saint Joseph + 1 more
This research unveils to predict consumer ad preferences by detecting seven basic emotions, attention and engagement triggered by advertising through the analysis of two specific physiological monitoring tools, electrodermal activity (EDA), and Facial Expression Analysis (FEA), applied to video advertising, offering a twofold contribution of significant value. First, to identify the most relevant physiological features […]
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2024 Cureus Open Access Peer-Reviewed
Enhancing Imaging Anatomy Competency: Integrating Digital Imaging and Communications in Medicine (DICOM) Viewers Into the Anatomy Lab Experience
Edward Via College of Osteopathic Medicine
Introduction: Radiologic interpretation is a skill necessary for all physicians to provide quality care for their patients. However, some medical students are not exposed to Digital Imaging and Communications in Medicine (DICOM) imaging manipulation until their third year during clinical rotations. The objective of this study is to evaluate how medical students exposed to DICOM […]
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2024 ACM Digital Library Open Access
Shaken, not stirred: Effects of Minimal Rotational Motion Cues on Cybersickness in a VR Flying Experience
Offenburg University + 1 more
Cybersickness (CS), a visually induced motion sickness causing unwanted symptoms like nausea, disorientation, and vertigo, remains a significant issue in Head-Mounted-Display (HMD) based virtual environments, hindering the mainstream adoption of Virtual Reality (VR). The exact cause of cybersickness is still not conclusively clarified, however the predominant theory of sensory conflict suggests that the discrepancy between […]
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2024 Nature Open Access Peer-Reviewed
Cognitive load associated with speaking clearly in reverberant rooms
University of Kentucky + 1 more
Communication is a fundamental aspect of human interaction, yet many individuals must speak in less-than-ideal acoustic environments daily. Adapting their speech to ensure intelligibility in these varied settings can impose a significant cognitive burden. Understanding this burden on talkers has significant implications for the design of public spaces and workplace environments, as well as speaker […]
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