Research & Science
Publications
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2026 MDPI Brain Sciences Open Access Peer-Reviewed
Cognitive Behavioral Therapy Reduces Symptom Severity and Normalizes Neurophysiological and Attentional Reactivity in Anorexia Nervosa: A Randomized Controlled Trial
Beykoz University + 2 more
Background: Anorexia nervosa (AN) is a severe psychiatric disorder marked by restrictive eating, distorted body image, and high relapse rates. While cognitive-behavioral therapy (CBT) is a widely used treatment, its mechanisms of action in AN remain incompletely understood, particularly beyond self-reported symptom change. This study investigated the effects of a 12-week CBT intervention on both […]
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2026 European Journal of Information Systems Open Access Peer-Reviewed
How do attention and emotion drive donations in charitable crowdfunding? An empirical study of users’ cognitive and physiological responses to image content
Copenhagen Business School
Abstract: This study investigates the attentional and emotional impact of different image types in medical crowdfunding campaigns, and how these images impact donations. Building on signaling theory and evolutionary explanations for the drivers of altruism, we hypothesized that donors will be more likely to support campaigns with images that depict illness than campaigns with images […]
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2026 Buildings Open Access Peer-Reviewed
Evaluating WELL-Informed Biophilic Façades in Automated Retail Environments: A Multimodal Eye-Tracking and Facial Expression Analysis
Inner Mongolia Technical University of Construction + 1 more
Abstract Global urbanization redirects attention toward the sensory quality of the built environment as a decisive factor in public health and psychological resilience. In automated retail, façades function as sensory interfaces to mitigate the psychological alienation and sensory deprivation inherent in automated nodes. This preliminary study proposes and empirically validates a multimodal evaluation framework for […]
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2026 International Journal of Advertising Open Access Peer-Reviewed
The carousel effect: leveraging sideways swiping for enhanced ad effectiveness in social media
Schumpeter school of Business and economics, University of Wuppertal
Abstract Carousel ads introduce a unique interactive element to in-feed social media advertising by prompting consumers to swipe sideways. Four studies offer novel insights into the “carousel effect” that results from the interactivity and multi-card structure of carousel ads. An exploratory investigation of how consumers perceive and experience carousel ads reveals four experiential themes: curiosity, […]
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2026 Medical Education Online Open Access Peer-Reviewed
Comparison of cognitive workload between very short answer questions and multiple-choice questions: an eye-tracking experiment
University of Campinas + 2 more
Abstract: Very short answer questions (VSAQs) have gained attention for their superior psychometric properties compared to multiple-choice questions (MCQs). While VSAQs require knowledge recall, MCQs primarily involve knowledge recognition. This difference in cognitive processes may lead to varying cognitive workloads, defined as the amount of mental processing in working memory. Previous studies have not demonstrated […]
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2026 Sustainability Open Access Peer-Reviewed
Neuroscience and CSR: Using EEG for Assessing the Effectiveness of Branded Videos Related to Environmental Issues
University of Belgrade + 2 more
Abstract The majority of studies evaluating the effectiveness of branded CSR campaigns are concentrated and base their conclusions on data collection through self-reporting questionnaires. Although such studies provide insights for evaluating the effectiveness of CSR communication methods, analysing the message that is communicated, the communication channel used and the explicit brain responses of those for […]
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2026 59th Hawaii International Conference on System Sciences Open Access Peer-Reviewed
Even Better than the Real Thing: How Imperfection Shapes Trust and Engagement with Digital Humans
University of Sydney + 2 more
This study challenges the assumption that more realism in digital humans always leads to greater trust and engagement. Using eye-tracking and postexposure surveys, we compared viewer responses to three video presenters: a highly realistic digital human, a real human, and an imperfect altered human, represented by a real presenter altered to have unblinking eye contact. […]
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2025 Journal of Computer Sciences Institute Open Access Peer-Reviewed
Websites accessibility assessment of voivodeship cities in Poland
Lublin University of Technology
The aim of this study is to assess the accessibility of the websites of provincial capitals in Poland. The experiment consisted of an automated survey using five tools and an eye-tracking experiment with 15 participants. Analysis of the resultsshowed that sites with elements without contrast errors are easier to locate, which translates into shorter time […]
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2025 BMJ Journal Open Access Peer-Reviewed
Developing an AI-driven multimodal approach to visualising resilient team performance: joint attentional engagement with gaze and speech in simulated emergency scenarios
Yokohama City University Medical Center + 1 more
Introduction Healthcare team performance directly impacts the quality and safety of medical care. However, measuring the performance of teams is challenging and requires methodologies to investigate different contributing elements. This study proposes an AI(artificial intelligence)-driven multimodal approach to visualising gaze (ie, joint visual attention) and speech in medical team performance and examines how these might differ […]
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2025 Education Sciences Open Access Peer-Reviewed
Eye Tracking Characterization of Algebraic Fraction Simplifications
Universidad Panamericana
Several major studies require that students understand and master the concepts and procedures of mathematics. More specifically, an area of mathematics such as algebra requires students to be able to simplify, operate with, or solve fractions. Many students entering university show numerous shortcomings and errors, especially when simplifying algebraic fractions. This is why we conducted […]
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