iMotions Online lets you aggregate your respondents eye tracking heatmaps into actionable data. Aggregated heatmaps are the perfect way to visualize data and present easily understandable insights.
iMotions Online’s Facial Expression Analysis software seamlessly integrates the leading facial expression analysis engines from both Affectiva and Realeyes. Using only your respondents’ webcams, you can import videos into the iMotions Online for facial expression analysis post-processing. Gain insights via built-in analysis and visualization tools, or export data for additional analyses.
With iMotions Online you can collect several different data streams at the same time. Collect eye tracking, facial expression analysis, clicks, cursor movements, audio, and screen recordings. Collectively these data streams give you deep insights into your respondents’ attention patterns and emotional responses.
Design advanced studies on your computer with the iMotions Online study builder. Upload your studies to the cloud for all your respondents to access.
All sessions in iMotions Online are recorded on several layers. Eye tracking and facial expression data is seamlessly laid over a session recording that allows you to see your respondents’ actions on the screen. This allows you to create event markers and annotations that you can correlate with the other data streams being recorded in iMotions Online.
With iMotions Online you can collect data from respondents from all over the world. Therefore, system instructions can be localized to a number of languages, thereby enabling more people to get the instructions in their preferred languages. We are working towards implementing more, but the languages currently supported are: English, German, Spanish, French and Romanian.
All data collected in iMotions Online is raw data. During the subsequent data analysis phase, working with raw un-processed data makes all the difference and gives your results a depth and validity that pre-processed data would not be able to.
Lab-grade analysis tools - through the cloud
Heavy lifting requires power, that’s why iMotions Online uses the market leading data analysis tools from our lab software.
Our analysis tools allow you to seamlessly aggregate data, create heatmaps, and attention diagrams ready for presentation.
To see how it works, check out the different options below.
- Aggregated heatmaps
- Facial Expression Analysis
- Multiple channels of data
- Advanced study design
- Sessions recordings
- Language localization
- Raw data export