Electroencephalography (EEG) 

Detect emotional and motivational processes 

A few of our EEG clients:

NYU logo
Laval Univerity
Deloitte logo
TNS logo
Texas A&M logo
Salesbrain logo

Benefits of iMotions’ EEG integration

Combine sensors

Combine EEG with other biosensors and technologies


iMotions EEG software allows researchers to easily combine and synchronize EEG data with Eye Tracking, GSR, EMG, ECG, Facial Expressions, Respiration & Surveys to compliment, enhance and diversify their investigations.

EEG Plug & play solution

Plug & Play EEG Solution


No more complex and time consuming setups, iMotions out-of-the-box integrates wireless EEG headsets from ABM and Emotiv. iMotions natively integrates with: B-Alert X10 EEG, B-Alert X24 EEG, Emotiv EPOC and Emotiv EPOC+ EEGs

Connect your own EEG

Integrate your own EEG


Want to integrate your own EEG? No problem. iMotions provides an open API to allow you to custom integrate your existing EEG to forward data into the software. This data can be processed by iMotions and then forward it out of the software if needed.

Lab and mobile setups

Lab & Mobile Solution


iMotions wireless EEG integrations allows for any type study design, whether this is a controlled environment setup or a mobile scenario where respondents move freely in a space.

Contact us for more information
“We can now conduct a lot more research in a shorter period of time and only the sky’s the limit for our innovativeness. We needed a solution that collects as much valid data as possible and is as cost and time efficient as possible. We definitely found this in iMotions.”
Prof. Marco Palma, Ass. Professor, Department of Agricultural Economics, Texas A&M University

Plug & play EEG headsets integrated

ABM B-Alert X Series

ABM B-Alert X-Series EEG

The B-Alert X-Series is the premiere solution for wireless EEG applications. It samples data runs with 256 Hz from 4, 10 and 24 EEg channels (+ ECG, EOG) and delivers medical grade signal quality with a balance of functionality and simplicity.

EEG metrics include:

  • High Engagement
  • Low Engagement
  • Distraction
  • Drowsiness
  • Workload
Emotic EPOC & EPOC+

Emotiv EPOC & EPOC+ EEGs

The wireless Emotiv EPOC and EPOC+ are affordable headsets sampling at 128/256 Hz. They provide raw data from 14 EEG channels (AF3/4, F7/8, F3/4, FC5/6, T7/8, P7/8, O1/2) as well as 4 metrics:

EEG metrics include:

  • Engagement/Boredom,
  • Frustration
  • Meditation
  • Excitement

Main Features of iMotions EEG

Presentation of stimuli

Presentation of Stimuli

Present images, videos, websites, screen recordings, real world products, scene recordings

Sophisticated study design

Sophisticated Study Designs

Full flexibility with any study setup with randomizations, block designs, test plans, group rotations and more.

Quality assurance

Real-Time Synchronization

EEG data, stimuli and API data streams are real time synchronized in iMotions. No more manual synchronization of data sets.

Export all raw data

Export Raw Data

Export all collected EEG data in sync with stimuli and other sensors in .txt format for easily import into MatLab and other programs.

Quality assurance

Quality Assurance

Built in decontamination procedures to reduce artifacts and ensure data quality. Apply only to ABM B-Alert EEG systems.

Live or post markers

Live or Post Markers

Mark important happenings during data collection or in replay mode to facilitate the analysis.

High precision synchronization between stimuli and EEG data

iMotions allows millisecond time stamp precision eliminating time delays caused by computer operating systems or monitor graphic cards in data analysis. Specially useful for ERP (Event Related Potential) studies and frequency based analysis.

ABM B-Alert EEG Exampe

Image shows visualizations of stimuli (video) and AMB B-Alert EEG metrics in time line. Click image to enlarge.

Example of ABM B-Alert EEG raw data export. Click on image to enlarge.

Emotiv EPOC+ Example

Image shows visualizations of stimuli (video) and Emotiv EPOC EEG metrics in time line.

Example of Emotiv EPOC EEG raw data export. Click on image to enlarge.

Combine with stimuli, eye tracking, facial expressions, GSR, surveys & more

Sync graph
Mobile eye tracking setup
Contact us to learn more about our EEG integration