Measure brain activity with EEG
Electroencephalography records electrical activity using electrodes placed on the surface of the scalp and outputs this electrical activity as a series of underlying brain waves. With EEG, you can obtain insights into how the brain works by measuring the cognitive processes underlying behavior. From language and visual processing, to executive function and memory encoding, EEG data can tell us a lot about how alert, motivated, or engaged we are, or even how difficult a task is to perform.
Quantify mental processes
Analyzing EEG data can be a complicated process. iMotions provides a range of tools to make this process as streamlined as possible. Fully customizable R Notebooks are provided to calculate power spectral density, and frontal asymmetry – all with the click of a button. Easy exports can be made to continue the analysis.
Brain-based understanding
Researchers are already using the EEG module to:
- Explore neurocognitive processing of infants
- Predict online music streams
- Examine learning outcomes in VR
- Measure emotional responses in VR environments
- And more
Get a Demo
We’d love to learn more about you! Talk to a specialist about your research and business needs and get a live demo of the capabilities of the iMotions Research Platform.
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