Innovative neuroeconomics research at Texas A&M
Professor Marco Palma and the Human Behavior Lab at Texas A&M University is pioneering research in neuroeconomics with iMotions, scaling experiments and executing research faster than ever.
Customer Case Story
The Human Behavior Lab at Texas A&M University combines electrodermal activity with eye tracking, facial expression analysis, EEG and more to get the whole picture of how we engage with food and self-regulate.
The role of iMotions in helping our research has been tremendous, because rather than spending a lot of time trying to do programming and investing effort… we’re now able to do what we do best, which is run experiments.
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Read our collection of articles within human behavior research