Innovative neuroeconomics research at Texas A&M
AcademiaCustomer case
Professor Marco Palma and the Human Behavior Lab at Texas A&M University is pioneering research in neuroeconomics with iMotions, scaling experiments and executing research faster than ever.

Customer Case Story
The Human Behavior Lab at Texas A&M University combines electrodermal activity with eye tracking, facial expression analysis, EEG and more to get the whole picture of how we engage with food and self-regulate.
Want to know more?
Read our collection of articles within human behavior research