Neuroscience for Effective Digital Strategies
iMotions helps HeyHuman think differently about brands and marketing. By measuring people’s behavior during advertising testing, UX studies, concept development and more, Neuroscience Consultant Aoife McGuinness is able to deliver more nuanced insights and create more engaging content.
Customer Success Story
How HeyHuman, a behavioral communications agency, uses neuroscience and biosensor data to make engaging content that’s easier to process on a cognitive level.
The opportunity to combine various sensors is really useful because it allows us to do our studies a lot quicker, a lot more effectively and with high quality results.
Want to know more?
Read our collection of articles within human behavior research