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Top 5 publications of 2021
2021 brought us a treasure trove of exciting publications made possible with the iMotions software, so we decided to pick a top 5.
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GreenBook Interview with Peter Hartzbech
Recently iMotions Founder and CEO Peter Hartzbech sat down with Leonard Murphy from GreenBook for a talk about everything iMotions.
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The Brainy Business Podcast: Featuring iMotions’ Jessica Wilson
iMotions product director Dr. Jessica Wilson sits down with neuromarketing expert Melina Palmer to talk about their recent collaboration.
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How to do Website UX and Usability Testing: Guide to Advanced Methods
Advanced biometric research leads to a better understanding of emotional experience and interaction with your brand
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What are heuristics?
Heuristics are mental tools that help us navigate our lives – they are shortcuts for perceptions, allowing us to quickly understand information that we are presented with. They are essential, and they lead us astray all the time.
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The Next Frontier in Human Behavioral Research
The next 10-20 years promise to see amazing expansion of human behavioral research. Technological developments, particularly advances in size, power and functionality of machines and sensors are going to make it easier, faster and more cost-effective to understand human behavior and decision-making.
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What is iMotions Academy?
The iMotions Academy is the best way to get hands on experience and develop skills at a much higher pace than otherwise possible.
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Exploring Mental Workload with iMotions
Mental Workload (MWL) has grown into an important variable with which we understand user performance in HCI usability design, automotive design, human factors research, ergonomics research, and more. This article gives a brief introduction to MWL and the possibilities of exploring it with iMotions.
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Press Release: Smart Eye Acquires iMotions to Unlock Potential for Multi-Modal, Human Behavioral Research
Today, Smart Eye and iMotions announced they have entered into an agreement in which Smart Eye will acquire iMotions.
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From Peter Hartzbech: iMotions joins Smart Eye
Today is a very exciting day for iMotions. We announced we will be joining forces with Smart Eye, the global leader in Human Insight AI and recent acquisition of Emotion AI pioneer Affectiva — a move that will help realize and unlock the potential for multi-modal, human behavioral research.