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Why build a Human Biometric and Behavior Lab?
Academic research has always been an evolving and ever-expanding fixture in the world’s universities, and to support and promote the research, the research facilities also have to evolve. A crucial part of that is to invest in and integrate new technological advances such as biometric technology on top of traditional behavioral data collection for next-level…
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Pupillometry 101: What You Need to Know
Pupillometry is defined as a measure of pupil dilation, giving unique insights into how an individual views their environment. While it was originally thought (and often claimed in pop-science) that the pupil would only dilate in response to positive or attractive stimuli, psychologists have uncovered that both positively and negatively valenced information can bring about…
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Top 5 Publications of 2022
For some years now, we have had a new year’s tradition of sharing the top 5 publications list of the previous year. At iMotions, we are proud to say that we form a team with our clients. We provide the software, and they share their research and findings with us so that we can promote…
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The Future is Multimodal
We reached some fantastic milestones in 2022. We expanded our customer portfolio with many new exciting clients, including opening 155 academic labs this year. iMotions played a role in hundreds of peer-reviewed articles about human behavior research. We brought next-level webcam-based eye tracking to market. These, and so many other milestones are reasons for celebration.…
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Comparing eye-tracking methods for human factors research
We are only human. This phrase encapsulates many ideas which we know intrinsically: that we as humans are not purely rational beings. That our attention and workload spans are limited. That we are prone to making mistakes and getting distracted. The field of human factors research focuses on this premise and seeks to understand the…
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How to test on your mobile phone
Smart Eye and iMotions developed a mobile stand where you can use your Smart Eye eye-trackers for phone and app testing. This means you can get all the benefits of using your screen-based eye-tracker, on a phone.
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Suffolk University’s Sawyer Business School Launches Innovative X-Lab
The first human behavior lab in Massachusetts is both dedicated to advancing academic research and integrated into a business school curriculum. BOSTON–Suffolk University’s Sawyer Business School today unveiled its new X-Lab, the first human behavior lab in Massachusetts both dedicated to advancing academic research and integrated into a business school curriculum. The on-campus lab, featuring…
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Bringing Mental Health to the Forefront
To highlight how effective biosensors can be in the diagnosis and treatment of mental disorders, Smart Eye and iMotions are shining a light on mental health research with biosensors over the next 6 months.
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Introducing the new iMotions Help Center
We are happy to introduce our new iMotions Help Center. It features an improved search function, updated structures and a host of expert content.
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Facial Action Coding System (FACS) – A Visual Guidebook
In this blog we give you an in-depth and visual tour of all the different elements that constitute a human facial expression.