From Pete: Merger

iMotions joins Smart Eye

We’re joining forces to humanize technology — bridging the gap between humans and machines, forever changing how we interact with technology and each other in a digital world.

“The next decade is going to see an amazing expansion of human behavioral research using multimodal approaches, and the addition of iMotions and its multi-sensor integration software promises to unlock increased value for Smart Eye’s current customers, particularly in the automotive industry, while opening the door to others. The future is multi-modal with technological advances likely to make it easier, faster and more cost-effective to understand what’s driving human behavior and decision making. In iMotions, we’re adding the world’s leading insights and analysis software to our leading eye tracking and facial expression analysis platform.”

- Martin Krantz, Smart Eye AB CEO

“Smart Eye and iMotions have shared visions for eye tracking and multi-modal research for many years. In Smart Eye we have the ideal partner to further invest in the vision to accelerate human behavior insights, driving transformation that will fuel our customer successes across commercial industries, as well as for academic researchers. Together, we will work on long-term strategies that will benefit our partners and open the best opportunities for our employees. It’s going to be exciting to collaborate closer based on our shared values and culture.”

- Peter Hartzbech, iMotions A/S CEO

Press release

Smart Eye AB, the global leader in Human Insights AI with its recent acquisition of Emotion AI pioneer Affectiva, and iMotions the leading biosensor software platform, join forces to create a true, integrated powerhouse in delivering unparalleled insights into human behavior.

Read the press release

Press kit and contact

We have packaged up resources you may need such as pictures, logos and text in a single file download.

Download the press kit

For questions and inquiries please contact marketing@imotions.com

Peter Hartzbech on joining Smart Eye

The move to join Smart Eye is the next chapter in fulfilling our vision and growth ambitions. It’s a move that I am 110% confident will revolutionize the way human behavior is studied.

Read more on key impacts