with iMotions: world-leading human behavior research
Behavioral science can be complex
It doesn’t need to be difficult
iMotions’ Consultancy Services team specializes in helping clients conduct biosensor-based studies to better understand consumer behavior. We consult with clients around the globe, reducing their human behavior research learning curve thanks to our expertise in consumer neuroscience, behavioral research, and multimodal biosensor methodologies. We enable your high-quality human behavior research in a cost-effective way as quickly as possible.
Mindshare has worked with iMotions for years thanks to their creative and unique approach to biometric analysis and measurements. Their experience with testing commercials has kickstarted our knowledge-building on how people understand ads and the new measurement methods surrounding it.
The iMotions team is at the top of their game. The iMotions team has been there to help at every step of the way, from the initial training on iMotions' software, helping me with study design and delivery of projects right through to data coding, analysis, and delivery of reports. My knowledge and ability within this area has grown tenfold and has allowed me to deliver projects with great confidence and in a timely fashion.
Hourly Consulting on Research Design
From study planning to data analysis, we partner with you for quicker, better studies.
Insights Generation with iMotions Consultancy Services
We consult with clients across the corporate spectrum. Here is a sampling of our findings using biosensors:
We helped Jack Daniels test how their bottle design motivated consumers against two competitors and found that their redesigned, high-contrast label grabbed quicker, more favorable visual attention on shelves compared to their competitors.
- Eye Tracking
Structured around your needs
Looking to build up your foundational knowledge in biosensors, study design, data collection, and more? Inquire with us about holding a workshop for your team. Workshops are specifically catered to you, so you’ll get a personal walk-through of the main technologies, use cases, and modalities for your lab.
Let us guide you through
Our global Services team has over 30 combined years of experience in traditional and biosensor-based consumer insights research. We have delivered consulting services across myriad industries and research practice areas.