iMotions Blog
Veröffentlichungen
-
2025 Environmental Economics Open Access Peer-Reviewed
Emotion-based insights into pro-environmental video campaigns: A study on waste sorting behavior in Ukraine
Silesian University of Technology + 3 more
This study aims to examine how different types of pro-environmental video content (featuring humans versus AI-generated characters) influence household waste sorting attitudes and behaviors among Ukrainian residents. The research was conducted in two stages using a mixed-method approach. In the first stage, 102 individuals aged 18–45 watched two videos on waste sorting and completed an […]
-
2025 TEM Journal Open Access Peer-Reviewed
Consumer Attention Research on Perceiving Information on Meat Product Labels: Eye-Tracking Study on a Sample of University Students
University of Presov
Despite the growing interest in eyetracking research in Slovakia across various domains, a minimum number of research publications, for instance, recorded in the Web of Science, were observed. Even less research is focused on food. Although the sample is limited to university students in Slovakia, it contributes the authors‘ perspective on the issue and provides […]
-
2025 2025 ACM Symposium on Eye Tracking Research & Applications (ETRA) Open Access Peer-Reviewed
An Eye Tracking Study on the Effects of Dark and Light Themes on User Performance and Workload
University of St. Gallen
The visual theme of a dashboard, whether light or dark, is a prominent design choice with potential implications for user experience. This research investigates the effect of visual theme on user performance and workload during decision-making tasks on dashboards. In a within-subjects experiment, we measured the effect of dark and light themes and task complexity […]
-
2025 Open Access Peer-Reviewed
Investigating the Mitigation of Stress in Autonomous and Non-autonomous Vehicles Using LLM Feedback
University of Gothenburg + 1 more
As many as 1.3 million people worldwide die each year as a result of road traffic accidents (WHO). A means for mitigating risks is the use of Driver Monitoring Systems (DMS) for evaluating driver state. Such systems can monitor distraction, drowsiness, stress, affective state, general cognitive impairment as well as behaviours that indicate potential for accidents. The […]
-
2025 Annals of Tourism Research Open Access Peer-Reviewed
Measuring reactions to congestion in the digital era
The Hebrew University of Jerusalem + 1 more
Cities are experiencing accelerated growth in visitor numbers to the point of overcrowding, raising concerns about negative effects on both destinations and residents. Academic discourse on overtourism primarily addresses environmental damage, infrastructure overload, and resident dissatisfaction, often overlooking how tourists experience overcrowding. When examined, tourist experiences have predominantly been measured using subjective self-report tools such […]
-
2025 Language and Education Gated Peer-Reviewed
A teacher’s distribution of attention and interaction opportunities in early childhood education: a mixed-methods single case study
Ghent University
Given the importance of one-on-one interactions between teachers and children for preschoolers’ language development, understanding teachers’ distribution of attention during interactions is essential. This mixed-methods single case study investigates how one teacher distributes her attention and interaction opportunities among four children. A data triangulation approach combining quantitative mobile eye-tracking data and qualitative data was used […]
-
2025 Planning Practice & Research Gated Peer-Reviewed
Biometrics in roadway design: incorporating the subliminal human experience
Yale University + 2 more
Numerous tools are available to transportation planners and designers to understand how people use and navigate roadways while driving. Innovations in biometric technology present new methods to tap collective wisdom and measure visual attention and emotion elicited by urban elements, like streets. Photos and videos were collected during Memorial Drive’s seasonal road closure in Cambridge, […]
-
2025 Planning Practice & Research Gated Peer-Reviewed
Biometrics in roadway design: incorporating the subliminal human experience
Yale University + 2 more
Numerous tools are available to transportation planners and designers to understand how people use and navigate roadways while driving. Innovations in biometric technology present new methods to tap collective wisdom and measure visual attention and emotion elicited by urban elements, like streets. Photos and videos were collected during Memorial Drive’s seasonal road closure in Cambridge, […]
-
2025 Computer Vision – ECCV 2024 Workshops Gated Peer-Reviewed
Monitoring Viewer Attention During Online Ads
Affectiva
Nowadays, video ads spread through numerous online platforms, and are being watched by millions of viewers worldwide. Big brands gauge the liking and purchase intent of their new ads, by analyzing the facial responses of viewers recruited online to watch the ads from home or work. Although this approach captures naturalistic responses, it is susceptible […]
-
2025 Applications of Immersive Technology in Architecture, Engineering and Construction Gated Peer-Reviewed
A Virtual Reality Approach to Enhancing Hazard Perception in Construction Using Eye-Tracking and Deep Learning
University College London + 1 more
Over 50% of onsite hazards remain unrecognised, primarily due to poor hazard perception and attention deficits. Eye-tracking can help in understanding human visual attention and cognitive response, but its application in construction has been restricted by the reliance on two-dimensional (2D) stimulus, such as pictures, which often lack realism. This study proposes a novel immersive […]
Forschungsbericht 2025
Ein detaillierter Einblick in die wissenschaftliche Landschaft, unterstützt durch die iMotions-Software, mit einem Überblick über bahnbrechende Forschungsergebnisse und die Auswirkungen unserer Tools in verschiedenen wissenschaftlichen und industriellen Bereichen.
iMotions – Wissenschaftliche Ressourcen
Suchen Sie nach Whitepapers, Validierungsberichten oder Forschungsergebnissen, die die multimodalen Funktionen von iMotions veranschaulichen?
Teilen Sie Ihre Forschungsergebnisse

Über 850 Hochschulen weltweit mit einem iMotions-Labor zur Erforschung des menschlichen Verhaltens
73 der 100 am höchsten eingestuften Universitäten
Über 710 veröffentlichte Forschungsarbeiten unter Verwendung von iMotions
iMotions wird für einige der interessantesten Forschungsstudien zum menschlichen Verhalten eingesetzt, die von Spitzenforschern auf der ganzen Welt durchgeführt werden. Kontaktieren Sie uns, damit Ihre Veröffentlichung hier vorgestellt wird.
Die Autoren dieser Veröffentlichungen haben iMotions im Rahmen ihrer Forschung als Software-Tool eingesetzt.
„Software sollte auf derselben Grundlage zitiert werden wie jedes andere Forschungsergebnis, beispielsweise ein Artikel oder ein Buch; das heißt, Autoren sollten die entsprechenden Softwareprodukte genauso zitieren wie die entsprechenden Artikel“ (Katz et al., 2020).
Wir möchten Sie daher bitten, die Verwendung von iMotions an geeigneter Stelle anzugeben.
Wie zitiert man iMotions?
APA
iMotions (10), iMotions A/S, Kopenhagen, Dänemark, (2024).
Hinweis: Passen Sie die Version und das Jahr gegebenenfalls an.
- Tipps und Tricks zur Verwendung von iMotions Lab: Band 1
- Betrugsbekämpfung bei Online-Umfragen: Was tun, wenn Ihre Befragten nicht echt sind?
- Digital Twins mit menschlicher Beteiligung: Wie Echtzeit-Biosensordaten die Simulatorforschung revolutionieren
- Digitale Zwillinge im Marketing und in der Marktforschung
