Human Factors in Automotive Human Machine Interface

Get an in-depth look at how iMotions is revolutionizing the automotive industry through advanced Human-Machine Interface (HMI) design research. Through iMotions’ collaboration with Smart Eye to integrate emotion analytics and eye-tracking technologies into the automotive design process, ensuring that vehicle interfaces are intuitive, safe, and tailored to enhance driver experience. This synergy allows automotive designers to gain a comprehensive understanding of drivers’ emotional and cognitive states in real-time, making it possible to create interfaces that are both user-friendly and conducive to safe driving.