Cognitive Processes
Measure Cognitive Processes at the Neural Level
Understand cognitive load (mental load), attention control, and decision-related brain activity using EEG and fNIRS in controlled research environments. Analyze neural markers such as alpha asymmetry, neural synchrony measured through inter-subject correlation, and cortical activation patterns to assess motivation, engagement, and information processing across tasks and stimuli.
How iMotions Measures Cognitive Processes
EEG
Measure brain activity to analyze alpha asymmetry, and synchrony associated with cognitive load, engagement, and motivation. Best suited for controlled environments where high temporal precision is required.
fNIRS
Measure changes in cerebral blood oxygenation to assess localized cortical activation. Well suited for more naturalistic and movement-tolerant research settings.
Hardware Options for studying Cognitive Processes
Neural activity can be recorded using research-grade EEG and fNIRS systems in controlled experimental environments.
Cognitive Processes are Rarely Studied Alone
Neural measures of cognition are often combined with attention, emotional expression, and physiological arousal data to provide a more complete understanding of how participants process and respond to stimuli.
Look at common application areas conducted with iMotions.
Not Sure Which Setup Fits Your Study?
Tell us what you want to study, who your participants are, and where the research will take place. We’ll help configure the right methods, hardware, and research setup for you.
No obligation – we’ll help you figure out the right approach.