Academia
Psychology Research Lab
iMotions software facilitates multimodal research by synchronizing data collection from multiple biosensors, allowing psychology researchers to investigate complex research questions in innovative ways. iMotions is at the forefront of innovation and is used by 9/10 of the top 10 universities in the world.
Hear how Dr. Danielle Shore uses iMotions to rapidly explore emotional reactions in game theory context
How the Lab Works
- iMotions Lab is the foundation of the setup. It is a single software that runs on a PC computer and allows for study setup, data collection and data analysis.
- External hardware and multiple camera feeds can be connected to iMotions providing a rich in-synch tapestry of data for analysis.
- iMotions integrates with Qualtrics and other popular survey providers as well as having its own survey capabilities.
- Data can be collected in-person or remotely over the internet from participants own devices.
Compatible with MATLAB, SPSS, E-Prime and more.
Feature Highlights
The Psychology Research Lab is a research platform that provides an end-to-end research pipeline.
Study Design
Easy to use study designer that support both simple and advanced behavioral study methods.
Multimodal Data Collection
Easily collect data from multiple modalities without having to think about data formats or time synchronization. Eg. eye tracking, voice analysis, EEG, ECG, EMG, Respiration and more.
Annotations, Markers and Visualizations
A visual and timeline based way of annotating and analyzing your data. With both manual and automated markers, data visualization and up to three concurrent video inputs.
Flexible and Powerful R Notebooks
The algorithms of almost all data processing in iMotions Lab is fully transparent and can be customized. Giving you peace of mind that you know what is going on.
Time Saving Automations
AI powered facial expression analysis, automated AOIs, voice analysis and built-in R based notebooks for calculating common metrics are just some of the features which will save you hundreds of work hours.
Applications in Psychology Research
The Psychology Lab can be customized to support your specific research topic whether it be in cognitive, clinical or social psychology.
Cognitive Psychology
Investigate mental processes from multiple psychophysiological inputs simultaneously, whether you are using heart rate variability, blink rates, respiration rates or EEG power spectral. iMotions eases the analysis of these large, complex datasets with clever, exportable annotations and open-source R-Notebooks.
Social Psychology
Explore human interactions such as group dynamics, interpersonal relationships, and cultural differences with Voice analysis and Facial Expression Analysis. Combine these with arousal metrics to better understand non-conscious contributions to social dynamics.
Clinical Psychology
Quantify effects of cognitive therapies of patients’ physiology or leverage live data visualization for biofeedback research. With iMotions, psychophysiological data analysis for therapeutic intervention research or cross-validation studies is manageable, allowing you to further your investigation of your patients’ well-being.
Attention
Track dwell times and fixation metrics, highlight areas of interest, and create data visualizations, such as heatmaps and gaze paths, with your preferred eye tracking technology. Because iMotions supports multimodal research, you can combine your eye tracking insights with other methods such as event-related potentials or alpha waves from EEG.
Arousal
Monitor changes in arousal regardless of whether your participants are stationary or mobile. iMotions has specific analyses built for eye tracking, galvanic skin response, electrocardiography, and respiration data, so that you explore arousal, relaxation, or stress.
Emotions
Measure engagement, valence or other aspects of emotions from pre-recorded video or live camera feed with our AI-assisted, automated facial expression analysis and/or voice analysis tools. With iMotions, you can also choose to use EMG to support your facial coding research.
A Versatile Platform
We can help you figure out the best set-up for your current research questions and resources. iMotions is flexible. As your research progresses and your analyses become more complex or your resources change, your designated Customer Success Manager can help you adjust your customized iMotions Psychology Lab to your upcoming needs.
In-Lab Controlled
Environments
Online Testing
Virtual
Environments
Mobile Studies
Remote Data Collection
No space? No problem.
iMotions Remote Data Collection allows you to conduct eye tracking, facial expression analysis, and voice analysis studies with respondents wherever they are, whenever it suits them. This allows you to gather data from various geographical locations and enhances participant accessibility and inclusivity. Being able to collect data remotely often leads to larger sample sizes and greater diversity, improving the generalizability of your results. Remote Data Collection is a secure way to reduce lab-related logistics and costs while fostering a flexible and adaptive research environment.
Support and Training
All customers receive onboarding and training in using the software by our product experts.
Consultation & Demo before buying
We always make sure you are getting the right setup for your needs
Help center and Dedicated Support
Extensive help center with easy to follow articles and on-call product experts all days of the week.
Consultancy
All users have a dedicated Customer Success Manager who helps you get started using the software and can assist with additional training.
iMotions Academy
Become Certified in using iMotions in our 5 day intensive academy.
Our support staff works out of Copenhagen and Boston and have extensive experience using iMotions for research.
Pricing
Our Customer Support Program include
- Support with 24h SLA
- A dedicated Customer Success Manager
- Access to help articles, videos and demo studies
- Frequent software updates and improvements
Prices reflect examples for various lab setups excl. hardware. Customize to fit your budget and needs.
Shown prices are for licenses.
Basic
Your starting option. Exchange attention for emotion by substituting Eye Tracking with FEA.
- Heatmaps/Gaze Paths etc.
- Attention Metrics
- Cognitive Processes
Package includes
CoreEye TrackingEEGCSP