BOSTON, MA (July 30, 2015) – iMotions’ world leading Biometric Research Platform is known for connecting the world’s best biometric devices. Today iMotions is adding the EyeTech VT3 eye tracker from EyeTech Digital Systems. The new VT3 eye tracker is a very flexible eye tracker for both close and long distance tracking. With its minimum stable frame rate of 60Hz it makes it the markets most cost effective eye tracker. This integration brings the total amount of standard supported devices in iMotions Biometric Research Platform up to 30+.
The EyeTech VT3 eye tracker is a significant step-up from the previous VT2 eye tracker. Performance as well as tolerance for head movement, glasses and noisy light environments has improved significantly. The new EyeTech VT3 eye tracker has tracking speed options of 60Hz, 120Hz and 200Hz. Together with the iMotions Biometric Research Platform researchers will experience excellent data quality and accuracy.
The new VT3 eye tracker is plug and play connected to iMotions’ software platform. It gives researchers the ability to have top of the class hardware and software at a very competitive price. In addition it enables them to combine eye tracking with GSR, EEG, Facial Expression Analysis, ECG, EMG, Surveys and Stimuli for a full on multi modal research setup.
“iMotions is pleased to support VT3 as one of the new best in class and cost effective eye trackers. The demand for eye tracking research at affordable costs is increasing, and with the VT3 there is a solution for this demand. Going forward, this integration will expand the research opportunities for organizations that want to combine eye tracking with other features such as EEG, GSR and facial expression analysis or simply look for high quality gaze data”, says Peter Hartzbech, CEO & Founder of iMotions.
“As our previous eye tracker, the new VT3 eye tracker provides a flexible plug and play solution for iMotions Biometric Research Platform and will be a powerful and yet affordable alternative to the higher priced eye trackers in the market. We are happy to foster our collaboration with iMotions and to combine reliability and technological capacity of eye trackers with software engineering quality and innovative platform capabilities”, says Robert Chappell, CEO & Founder of EyeTech.
iMotions is an eye tracking and biometric sensor software platform company originally founded in 2005, headquartered in Copenhagen, Denmark with a US office at MIT in Cambridge, Massachusetts, USA. iMotions develops and markets iMotions Biometric Research Platform, which is the most comprehensive, easy to use and scalable bio sensor and eye tracking software platform available in the market today. The platform is designed with and for Market Research companies, Universities, Usability Labs and Gaming companies, and Neuromarketers. iMotions has clients in 40 countries and many major Brands, Corporations and Universities use iMotions software such as Harvard University, Yale University, P&G and Nestle.
Founded in 1996, EyeTech Digital Systems is a global leader in eye tracking technology. EyeTech’s engineering expertise in eye tracking and image processing has helped companies across the globe incorporate eye tracking technology into products such as speech devices for the disabled, museum displays, automobile safety, entertainment systems, consumer product prototypes and research systems.
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